🤓 It’s been a while since we’ve seen the Chinese! 🇨🇳 Alipay+ shines in international tourism

Morgan Ellis

🤓 It’s been a while since we’ve seen the Chinese! 🇨🇳 Alipay+ shines in international tourism

Why this growth? The answer is simple: "A" for "Adaptability" and "I" for "Integration" with local payment systems. Currently, Alipay+ partners with 30 payment platforms, connecting 1.6 billion consumers with 90 million merchants across 66 markets.

▶️ With the removal of visa requirements and the end of COVID restrictions, more Chinese tourists are traveling worldwide. It is estimated that by the end of this year, the travel and tourism sector in Northeast Asia will grow by over 29%, reaching a record $2.3 trillion.

▶️ During their travels, Chinese tourists prefer to use payment methods that feel familiar. In the first 9 months of 2024, the use of payment apps from Alipay+ partners abroad tripled, as did the transaction volume.

▶️ Since the pandemic, tourist spending habits have evolved:

🟣Travelers now allocate less budget to shopping and more to cultural and culinary experiences. Spending through Alipay+ at food and beverage establishments increased by 80%, while spending at tourist attractions grew by 50%.

🟣 Spending on transportation, such as taxis and trains, increased by 120%, as travelers seek to explore new destinations independently.

▶️ A notable trend is the adoption of "all-in-one" payment apps, which offer comprehensive services beyond transactions. This concept has gained great popularity in Asia. In Europe, platforms like Bluecode and the Italian Tinabia offer similar services.

▶️ Alipay+ has successfully capitalized on this trend with its A+Rewards platform, allowing tour operators to promote destinations and services in a personalized way, increasing the visibility of local attractions and providing relevant information before the trip begins.

#news #China #Asia #Europe

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